This article will cover the following:
- This article will cover:
- What Is The Domains Module?
- Why Does It Matter?
- How Do I Add A New Domain In CAKE?
- What Do All The Indicators Mean In The Domain Grids?
This article will cover:
What Is The Domains Module?
At a surface level, the Domains Module allows clients to add their own tracking domains directly and effortlessly in the platform. However, beneath the surface, this feature empowers users with a method for quickly launching branded partner experiences, segmenting new or riskier traffic sources, and employing tracking strategies to boost traffic quality and overall performance.
Why Does It Matter?
As the industry evolves, tracking domains tend to have shorter lifespans due to browser tracking regulations, platform compliance or just ending up in the hands of a bad actor. By leveraging the domains module along side our full suite of domain features such as CAKE Shield, CAKE Proxy, Redirect Domains, Campaign Level Domains (Vanity Domains) and more, our clients can confidently navigate the evolving digital landscape, reduce traffic losses, and attract higher-quality traffic sources for their premier partners.
How Do I Add A New Domain In CAKE?

To Add a new domain in CAKE, follow these steps:
- Purchase a domain.
- Navigate to Setup main tab.
- Click Domains sub tab.
- Click Add in the Cookie Domains grid or navigate to the Redirect Domains tab, then click Add to insert a redirect domain.
- In the modal, check the box to verify the 4 CAKE nameservers have been applied
- Type in the name of your domain.
- Optionally, add any notes about your domain.
- Check the box to acknowledge the domain fee.
- Click Save.
- The domain is ready to use as soon as the status updates to Active.
What Do All The Indicators Mean In The Domain Grids?
- Postbacks Only - When a domain is set to Postback Only the UI will not allow users to set this value. This is


If you have any questions, please reach out to your dedicated CAKE Client Success Manager/Account Manager or contact the CAKE Support Team at support@getCAKE.com.